We make the pretzel. You make the super. For the big moments, the together moments, and the hungry moments in between, we’ve got just the snack for you.
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Soft pretzels on a plate
About Us Don’t get it twisted It’s time to set the record straight: with SUPERPRETZEL Soft Pretzels, snack time is anytime. Warm, delicious and ready in seconds, they’re the snack you can savor on any schedule.
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  • SUPERPRETZEL Soft Pretzels are the classic baked snacks that fit any occasion. Whether it’s your birthday, Monday, or both, there’s no better way to celebrate snack time.


  • We took our signature SUPERPRETZEL Soft Pretzels and packed them with delicious, creamy cheddar cheese. With the dip now inside, your favorite simple snack just got simpler.


  • NEW SUPERPRETZEL Filled Soft Pretzel Bites topped and oozing with cheese! Available in Mozzarella, Pepper Jack, Pub Cheese and Pizza varieties.

    SUPERPRETZEL Mozzarella Soft Pretzel Bites

    SUPERPRETZEL Pepperjack Soft Pretzel Bites

    SUPERPRETZEL Pub Cheese Soft Pretzel Bites

    SUPERPRETZEL Pizza Filled Soft Pretzel Bites

  • When you¹re out of time and in need of a protein-packed snack, these bite-sized hot dogs covered in a toasty SUPERPRETZEL crust have you covered.

    SUPERPRETZEL PretzelDogs

  • Our twist on our classic SUPERPRETZEL Soft Pretzel was to untwist and shrink them down to bite-size. They’re the simple, dippable, dunkable snack sure to please any crowd.

    SUPERPRETZEL Soft Pretzel Bites

    SUPERPRETZEL Soft Pretzel Bites with Jalapeno Cheddar Dip

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Super Recipes Snack with a Twist
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SUPERPRETZEL Loaded Soft Pretzel Bites

  • 1/2 Bag of SUPERPRETZEL Soft Pretzel Bites with Jalapeno Cheddar Cheese Dip
  • - 25 Soft Pretzel Bites (defrosted at room temperature)
  • - 1 Jalapeno Cheddar Cheese Packet (thawed)
  • - 1/2 salt packet
  • 1 Cup Shredded Mexican Blend Cheese
  • 1 tbsp Butter (melted)
  • 6 Slices of Bacon (cooked & chopped)
  • 2 Fresh Scallions (chopped)
  • 1 Fresh Jalapeno (sliced)
  • Sour Cream as desired
  • Preheat over to 350 degrees Fahrenheit
  • Place pretzel bites on sheet pan and place in oven for 3 minutes
  • Remove pretzel bites from oven and allow to cool slightly
  • Toss pretzels in a mixing bowl with melted butter until fully coated
  • Add 1/2 cup of Mexican blend cheese, half of the bacon, and salt to the bowl and toss until distributed evenly
  • Place pretzel bite mixture into an 8" cast iron skillet and bake in oven for 5 minutes
  • Remove skillet from oven and top with remaining bacon and cheese
  • Drizzle cheese sauce over pretzels bites
  • Garnish with scallions, jalapeno's, and sour cream
  • Serve immediately
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SUPERPRETZEL Cookies & Cream Sundae

  • 1 box SUPERPRETZEL Original Soft Pretzel Bites
  • 1/2 Cup Butter
  • 1/2 Cup Sugar
  • 3/4 Cup Cinnamon
  • 2 Scoops Vanilla Ice Cream
  • Chocolate Syrup Drizzle
  • 1/2 Cup Crushed Cookie Pieces
  • 1 Cherry
  • Cook SUPERPRETZEL Original Soft Pretzel Bites as suggested on packaging.
  • Mix in sugar and cinnamon in a medium sized bowl.
  • Melt the butter in a separate bowl (in microwave or stovetop), dip SUPERPRETZEL Original Soft Pretzel Bites into melted butter and toss in cinnamon sugar until covered.
  • Place bites in a cast iron skillet and top with vanilla ice cream scoops, cookie pieces and chocolate syrup.
  • Top with a cherry! Enjoy!!
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Loaded pretzel dogs

Loaded Pretzel Dogs

  • 12 SUPERPRETZEL® Pretzel Dogs
  • 1-2 teaspoons relish per dog
  • 1 tablespoon sauerkraut per dog
  • Spicy mustard and ketchup
  • Prepare Pretzel Dogs as directed on box.
  • Heat sauerkraut.
  • Transfer pretzel dogs from baking sheet to plate in groups of 3.
  • Layer with sauerkraut and relish.
  • Top with mustard and ketchup, serve.
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Jalapeno Popper Pretzel Nacho

  • 1-13oz Box SUPERPRETZEL Mozzarella Filled Soft Pretzel Bites
  • 1 Tablespoon Olive Oil
  • 1 Jalapeno, Chopped
  • 1/4 cup Real Bacon Bits
  • 1/4 cup Jarred Alfredo Sauce
  • 2oz Cream Cheese
  • 3/4 Cup Grated Mozzarella Cheese
  • Line a baking sheet with parchment paper. Open box of SUPERPRETZEL Mozzarella Filled Soft Pretzel Bites and bake according to conventional oven instructions on package.
  • While pretzels are baking, heat olive oil in a small skillet over medium heat. Cook jalapeno for about 5 minutes until browned. Add in bacon bits and cook another 2-3 minutes or until heated through. Remove from heat.
  • Once pretzels are done baking, remove from oven. Push together and top with alfredo sauce, cream cheese, mozzarella and cooked jalapneos and bacon bits.
  • Bake at 350 degrees for another 6 minutes or until cheese has melted completely.
  • For more recipe ideas, visit https://laurenslatest.com/
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Honey bacon chili pretzel bites

Honey Bacon Chili Pretzel Bites

  • 12 SUPERPRETZEL® Soft Pretzel Bites
  • 2-3 ounces honey
  • 1 teaspoon chili powder
  • 2-3 pieces cooked, chopped bacon
  • Place 12 frozen bites on parchment lined pan and bake at 400° for 3-5 minutes.
  • Place honey in a medium sized mixing bowl.
  • Transfer bites from pan to bowl with honey, coat well.
  • Sprinkle chili powder over honey coated bites and toss.
  • Add bacon and toss again.
  • Serve warm.
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Super s'mores pretzel

Super S’Mores

  • 1 SUPERPRETZEL® Multigrain Soft Pretzel
  • 3 large marshmallows
  • 2 tablespoons marshmallow fluff
  • 1 tablespoon bittersweet chocolate chips
  • Prepare SUPERPRETZEL® per instructions on box.
  • Spread marshmallow fluff on top of pretzel.
  • Sprinkle bittersweet chocolate chips on top of pretzel.
  • Place marshmallows in holes of pretzel.
  • Bake in oven at 400° F until marshmallows are toasted lightly brown.
  • Let product cool for two minutes before eating.
  • Enjoy!
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Pretznini pretzel bites

Pretznini Bites

  • 10 SUPERPRETZEL® Cheddar Softstix
  • 1 non stick pan spray
  • Preheat electric indoor hamburger grill to medium high heat.
  • Spray top and bottom cooking surface lightly with nonstick pan spray.
  • Place frozen Softstix on grill and gently close lid.
  • Cook for 6-8 minutes.
  • Serve with salsa.
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Cheddar & apple pretzel melt

Cheddar & Apple Pretzel Melt

  • 1 SUPERPRETZEL® Multigrain Soft Pretzel
  • ¼ sliced apple
  • ⅓ cup shredded cheddar cheese
  • Prepare SUPERPRETZEL® per instructions on box.
  • Place apple slices on soft pretzel.
  • Top with shredded cheddar cheese.
  • Bake in oven at 350° for 3-5 minutes or until cheese is melted.
  • Let product cool for 2 minutes before eating.
  • Enjoy!
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Softstix fruit kabobs

Pretzel Bites Fruit Kabobs

  • 60 pieces pretzel bites thawed
  • 2 oz honey
  • 2 oz toasted oats
  • 1 oz brown sugar
  • 30 pieces each appx 2” fruit cubes (honeydew, pineapple, whole strawberry)
  • Place bites on a sheet pan and bake at 350°F for 5 minutes.
  • In a mixing bowl combine oats and brown sugar together.
  • Add pretzel bites to the bowl and pour honey evenly on top of the pretzels and toss until all ingredients are well incorporated.
  • Arrange bites and fruit on skewers and stick skewers in skewer board.
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Pepperoni pizza pretzel

Pepperoni Pizza Pretzel

  • 1 box of super pretzels found in the freezer section at the grocery store
  • 1 bag of mini pepperonis
  • 1 bag of shredded mozzarella
  • Your favorite marinara (you can make your own of course or just grab your favorite jar at the store)
  • Preheat oven to 400°.
  • Place frozen pretzels on baking sheet and place in preheated oven for about 3 minutes.
  • Take out and sprinkle pretzels with cheese.
  • Let the cheese melt a minute then add pepperonis! The melted cheese helps the pepperonis stick!
  • Place back in oven for 2 minutes.
  • Take out and sprinkle with parsley or Parmesan and serve with marinara for dipping!
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White chocolate pumpkin pretzels

White Chocolate Pumpkin Pretzel

  • Neutral oil, such as grapeseed
  • 1 box SUPERPRETZEL Soft Pretzels (contains 6)
  • Scant 1/2 cup pure pumpkin puree, unsweetened
  • Ground cinnamon, to taste (optional)
  • 1 cup white chocolate chips
  • Sprinkles, preferably dye-free (optional, but highly recommended!)
  • Preheat oven to 400 degrees. Line a small sheet pan with aluminum foil for easy clean up and very lightly grease with oil. Place all 6 frozen pretzels onto the pan. (If you don't want to make all 6, place only as many as you'd like to eat onto the pan and reduce the amount of pumpkin puree to 1/4 cup.)
  • Using a small pastry brush (or a spoon and your clean fingers), brush the frozen pretzels with pumpkin puree. You want enough to add flavor, but not so much that it gets gloppy! If adding cinnamon, sprinkle on top before popping the pretzels into the oven. Bake for 7 minutes.
  • While the pretzels bake, melt the white chocolate chips in a double boiler or in a microwave using a wide, shallow, microwave-safe bowl.
  • When the pretzels come out of the oven, allow them to cool to the touch, then dip them, pumpkin side down, into the white chocolate and cover with sprinkles. Alternatively, you can use a spoon to more carefully pour the white chocolate onto the pretzels before sprinkle-fying them. Place in the fridge long enough for the chocolate to set and enjoy!
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